University of Missouri Extension Web publishing policies

These policies apply to all Web pages/sites developed on the MU Extension public Web server, including domains,,,,,, and all persons developing pages on this server. Additionally, policies pertaining to accessibility, consistency, content ownership and credibility apply to all MU Extension programmatic and administrative websites, regardless of the server on which they are housed.

University of Missouri Extension Web presence

The University of Missouri Extension Web Team maintains the University of Missouri Extension main pages and statewide program pages. The Web Team is responsible for overall consistency, compliance, coordination and support of the extension Web presence. The Web Team, in cooperation with ETCS, issues accounts for Web authoring on the MU Extension server and may revoke account privileges for violations publishing policies or violations of the acceptable use policy.

The Web Team is responsible for ensuring the MU Extension Web presence is professional, well-organized, easy to navigate and adheres to the MU Extension Web publishing policies. As such, Web Team members have the authority to make changes to any content in the MU Extension website to correct problems and policy violations.

All University of Missouri Extension websites and content are a reflection of the university and its employees. As such, these websites are expected to meet a high standard of professionalism and credibility while providing unbiased, research-based information from the University of Missouri.

Accuracy and source credibility

All content on MU Extension Web pages shall be reviewed for accuracy. Accuracy is just as important in electronic publications as it is in print publications and shall have equally high priority. Programmatic curricula must go through the same review by Program Directors as for any other type of publication.

Content (text, photos, sound, etc.) from other sources will include complete citations of the original source with the same care and consistency as in any print publication. Copyright and fair use standards apply. See: Copyright, fair use and privacy.

Content that originates with the University of Missouri should be credited to the author and have an e-mail link whenever possible. Citations should be made the same as they would be in print, with the addition of a link to the source if available.

In accordance with the University of Missouri Business Policy Manual, University Sponsored Educational Material, i.e, content produced by employees is considered  "university-sponsored," may bear the following copyright statement:  © Copyright (year) by The Curators of the University of Missouri, a public corporation 

Copyright attributed to any other portion of the university is not valid (i.e. a program, unit, office, employee, etc.).

See the MU Extension style and usage guide entry "links and referrals to external websites"
University of Missouri Acceptable Use Policy

Website content re-publishing

It is NEVER an acceptable practice to re-publish content from other websites or printed sources onto your own website or into a printed publication UNLESS one of the following criteria are met:

  1. You have obtained specific written permission to republish from the original content provider (author or publisher). This includes content from other universities and government agencies.
  2. There is a clear written statement from the author or publisher that accompanies the work stating that it is permissible to republish or redistribute the work.
  3. The excerpt you are using is unequivocally permissible under the U.S. Copyright Office doctrine of "fair use." Fair use
  4.  The content is unequivocally in the public domain and free of copyrights.

Equal access

University of Missouri Extension is committed to providing equal access to our services and resources to all citizens, including those with disabilities. In addition, as part of the land-grant university system, extension is funded in part by the USDA, requiring use to comply with ADA laws governing federal agencies. In 1998, Congress amended the Rehabilitation Act to require federal agencies to make electronic and information technology accessible to people with disabilities.

Section 508, Electronic and Information Technology, took effect June 1, 2001, requiring government agencies to make electronic content accessible to people with disabilities.  Section 504 prohibits "excluding people because they have disabilities from any program or activity that receives federal funding." 


Extension Web page creators may incorporate the latest Web technologies into their pages, such as:

DTD HTML standards to take advantage of the timeliest Web browser features, including scripting languages, such as Java and Visual Basic Complimentary "plug-in" applications such as streaming audio/video, Flash, Shockwave, etc. However, to facilitate access to content by all audiences equally, pages that incorporate these features must

  1.  Be carefully checked to ensure all scripts and plug-in pieces work correctly and do not generate error messages.
  2.  Provide a reasonably equitable alternative for adaptive technology devices. This may be accomplished through use of text alternatives text for images, synched transcripts or alternative format files.

If you are unsure whether pages or specific content pieces are accessible, ask the Web Team to review them. Content can be tested in accessible browsers, screen readers and other commonly used adaptive technology. The Web Team works closely with the MU Center for Adaptive Computing to ensure our design is fully accessible to persons with disabilities. Contact us with questions.)

Aging and expiration of content

Content must be timely and accurate. Extension website managers and the Web Team regularly review Web pages for freshness. Out-of-date information will be removed from Web pages. 

Confidential information and privacy of employees and learners

No confidential employee or learner information shall be stored on a publicly accessible storage media.

Financial transactions on the MU Extension pages shall be done via secure procedures specifically approved by the extension Web Team and MU administration. 

MU Extension offices or units may not collect money through a third-party Web service such as PayPal.

Extension Learner Privacy Policy (adopted February 2002)
University and federal policy in compliance with federal statute provides that "personal" information (name, address, phone numbers, etc.) about extension learners/students/partners/program participants (whether individuals, businesses or other groups) may not be provided to outside organizations or individuals without the specific written consent of each individual or organization for which information is requested. Faculty and staff members who receive requests should not provide such information. This includes names, home or business addresses and/or phone numbers of county council members and program advisory group members and such information on newsletter lists.

Independent contractors and non-employees

Groups wishing to hire an independent contractor or otherwise engage someone who is not an employee of MU Extension to design, build or maintain Web pages housed on must involve the extension Web Team, prior to signing a contract or beginning work, in all discussions regarding the scope and nature of the work the contractor will do.

Employees may not share their login id/password for an account with a non-employee for any reason. Doing so will result in the revocation of all login privileges. Non-employees may be granted login access to only after a request has been made and reviewed by the webmaster and system administrator. 

Volunteers must comply with all web publishing policies, and content accuracy and adherence to policies always remains the responsibility of a extension professional staff member. Volunteers and contractors who work on Web pages must do so with the oversight of a professional staff member.

In accordance with the Acceptable Use Agreement, independent contractors or firms may not advertise their services or company on an extension page.

Michael Salmons, Technical and training support