University of Missouri Extension
Equal Employment Opportunity Policy

Definitions

Adequate public notification

Public notification plans are a part of the delivery mode in the affirmative action goals related to the Civil Public notification plans ask each agency or organization to use the most diversified possible communications to attract persons of all races, colors, religions, genders and national origins to participate in programs or activities funded wholly or in part by Federal resources. Examples would include posters, flyers, minority organization bulletin board notices, stuffers in utility , or other public mailings. Using nondiscriminatory statements, photos, and graphics to convey the message of equal opportunity in informational material released to the public. Using sex-neutral language--elimination of sex discrimination, sex bias, and sex-stereotype language from materials used in educational programs.

Affirmative Action

Affirmative action is those positive and deliberate actions taken to involve all audiences in educational programs and the targeting of minority audiences following the guidelines of the Civil Rights Act of 1964. The spirit of affirmative action is to be proactive; to include in planning of all educational programs the steps necessary to make those programs available and accessible by all potential audiences.

All Reasonable Efforts

A set of procedures required to be used and their documentation kept to demonstrate that federally funded programs or activities have been made available to the maximum possible potential audience of a given locale or area. Three steps are mandated in these procedures: (a) use of all available mass media; (b) the use of personal and/or circular letters; and (c) the use of personal contacts by official personnel.
The minimum reasonable effort required by County Extension faculty and staff members includes all items listed as follows:

Use of all available mass media, including radio, newspaper and television, to inform potential recipients of the program and of opportunity to participate.

Personal letters and circulars addressed to defined potential recipients inviting them to participate, including dates and places of meetings or other planned activities.

Personal visits by the County Extension faculty and staff member(s) to a representative number of defined potential recipients in the geographically defined area to encourage participation.

Contact:
Julie Middleton, middletonj@missouri.edu
AA/EEO Director
Last modified: March 19, 2009

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