Evaluation of the Internet Master Pilot
Classes The subject matter is new. The program delivery method has a history of more than 75 years of success. Since the early 1900s University Extension has had a history of success teaching early adopters and community innovators about farming practices and family living practices that would improve lives. In turn the early adopters and innovators tried the new methods and then turned around and taught their friends and neighbors about the new practices. Today the cutting edge subject matter is computer technology and the Internet. The Internet Master concept was developed by a committee of Saline County citizens, Don Day, Maryann Redelfs and Cynthia Crawford, Central Missouri Regional Specialists with the enthusiastic support of Mark Stillwell, Central Missouri Regional Director. Saline County Division of Employment Security Director Linda Dryer started the project with a phone call to the Saline County Extension Center, "Im not sure Im calling the right place, however Im concerned that the Information Superhighway isnt going to have exit ramps in rural Missouri unless we are assertive in getting access to the information. What can Extension do to get people working and learning together?" Patterned after the Master Gardener program, Internet Masters attend a minimum of 30 hours of instruction on the Internet and facilitating community education. Internet Masters receive in-depth instruction on Internet service providers, E-mail, searching the World Wide Web, downloading files, creating a web page, using browser programs, virus protection, evaluating information from the World Wide Web and tapping into individual teaching and learning strengths. Following classes, the Internet Masters are to do a minimum of 30 hours of volunteer community education about the Internet within a year of completing the program. For details about the Internet Master curriculum and programming management please visit the Internet Master Home Page at http://outreach.missouri.edu/imaster/.The purpose of this evaluation is to examine the training approach, the impact of volunteer community education on program participants and the effectiveness of the Internet Master train-the-trainer model to address the lack of community adult education about Internet access and utilization. For data collection instruments and greater detail about the evaluation methodology please visit the Internet Master Evaluation Home Page at http://outreach.missouri.edu/saline/IMaster/.University Extension is well suited and well positioned in Missouri to address the acute need for community adult education on how to access and utilize the Internet. The demand, though, exceeds Extensions resources. Creative delivery methods utilizing trained community volunteers can be effective in rapidly expanding the base of those educated in how to access the Internet and how to conduct community informal education. The purpose of this report is to present:
Descriptive information will be reported first, followed by findings about each of the research hypotheses and then impact data. The following sections are included: descriptive information, dependent variables, hypotheses testing, documented impacts and, finally, a summary. Descriptive information There were a total of 499 enrolled in 20 classes presented 1996 - 1998. Table 1 lists the counties where classes were organized, the time frame and the number enrolled in each class series. Table 1 Location, Time Frame and Enrollment in Internet Masters Classes from 1996 1998
Pie Chart 1 illustrates the University Outreach and Extension Regions in Missouri where classes were organized 1996 1998. The Central Missouri Region, where the Internet Master programming originated, had 12 series of classes presented during the pilot programming. The South Central Region organized 4 class series, while Northeast, North Central and East Central Regions organized one class each. Pie Chart 1 Pilot Classes by University Outreach and Extension Region
Pie chart 2 presents the number of Internet Masters trained in each region during the 1996 1998 pilot classes. During the two year pilot programming, 288 Internet Masters were trained in the Central Missouri Region, 103 were trained in the South Central Region, 59 in the Northeast, 25 in the East Central and 24 in the Northwest Region. Pie Chart 2 Internet Masters by University Outreach and Extension Regions
It is interesting to note the characteristics of the learners that were attracted to the pilot classes of the Internet Master program from 1996-1998 in Missouri. The descriptive information in this section will present demographic variables in Table 2. Sixty-four percent of the enrollees were female while 36% were male. Nearly ninety-five percent of the enrollees were Caucasian while 5% were minorities. The age of participants ranged from five learners under age 20 to twenty-nine learners in their 70's. Almost 5% were age 29 and younger, 18.5% were in their 30's, 36.6% were in their 40's, 20.2% were in their 50's, 11.6% were in their 60's, and 8.6% were in their 70's. As the programming progressed over the years, the percentage of Internet Masters having computer access at work and having computer access at home increased. Overall, more than 78% had work access and over 90% had computer access at home. During the spring of 1996 we had a few class members that did not have access to a computer or the Internet. In subsequent classes, Internet access was a requirement for enrolling. The need for public Internet access cannot be overemphasized. The highest grade-level completed also varied among participants. Three learners were currently enrolled in high school when they were enrolled in the Internet Master classes. Forty-five percent of the learners had a high school diploma or equivalency, 29.2% had a graduate degree. The year a home computer was first purchased was a measure of timing of technology adoption. During the pilot programming early adopters were those primarily attracted to the training. Forty percent of the Internet Masters had a computer in their home prior to 1990. Nearly 70% had computers in their home before 1995. Internet Masters are highly motivated to learn about the Internet. Similar to the "Lake Woebegone effect" nearly all our learners considered themselves as average or above in their motivation to learn about the Internet (91%). Table 2 Descriptive Information about Internet Masters Trained 1996-1998
Table 3 presents learning characteristic variables. These include dominant learning quadrant, watching/doing scale, and attitude toward school. The Learning Type Measure (LTM) classifies learners in four quadrants. The dominant quadrant for each learner was indicated by the quadrant with the largest score on the LTM instrument. Table 3 Learning Characteristics Variables
Hypothesis testing Three null hypotheses were tested. Hypothesis Ho1 was stated: There is no statistically significant difference in the scores of knowledge and use of the Internet and facilitating community education from the beginning of class 1 to the conclusion of class 10 and from the conclusion of class 10 to the conclusion of volunteer community education. The hypothesis was tested at the .05 level of significance using a general linear model for repeated measures. Table 4 provides the results of a repeated measures analysis of variance for knowledge and use of the Internet between the beginning of class 1 and the conclusion of class 10. The repeated measure analysis yielded an F value of 9266.06 (df=1; p=.0001). There was a statistically significant difference in learners knowledge and use of the Internet from the beginning of class 1 to the conclusion of class 10. Table 4 Repeated measures analysis of variance for knowledge and use of the Internet from the beginning of class 1 to the conclusion of class 10
Table 5 provides the results of a repeated measures analysis of variance for knowledge and use of the Internet between the conclusion of class 10 and the conclusion of volunteer community education. The repeated measure analysis yielded an F value of 2706.70 (df=1; p=.0001). There was a statistically significant difference in learners knowledge and use of the Internet from the conclusion of class 10 to the conclusion of volunteer community education. Table 5 Repeated measures analysis of variance for knowledge and use of the Internet from the conclusion of class 10 to the conclusion of volunteer community education
Table 6 provides the results of a repeated measures analysis of variance for facilitating community education from the beginning of class 1 to the conclusion of class 10. The repeated measure analysis yielded an F value of 5155.35 (df=1; p=.0001). There was a statistically significant difference in facilitating community education from the beginning of class 1 to the conclusion of class 10. Table 6 Repeated measures analysis of variance for facilitating community education from the beginning of class 1 to the conclusion of class 10
Table 7 provides the results of a repeated measures analysis of variance for facilitating community education between the conclusion of class 10 and the conclusion of volunteer community education. The repeated measure analysis yielded an F value of 803.66 (df=1; p=.0001). There was a statistically significant difference in facilitating community education between the conclusion of class 10 to the conclusion of volunteer community education. Table 7 Repeated measures analysis of variance for facilitating community education from the conclusion of class 10 to the conclusion of volunteer community education
Ho2 is stated as follows: There is not a statistically significant difference at the .05 level between Learning Type measures and Watching/Doing measures and an increase in knowledge and use of the Internet from class 1 to the conclusion of class 10, an increase in knowledge and use of the Internet from the conclusion of class 10 to the conclusion of facilitating volunteer community education, an increase in facilitating community education from class 1 to the conclusion of class 10, and an increase in facilitating community education from the conclusion of class 10 to the conclusion of facilitating volunteer community education. The hypothesis was tested at the .05 level of significance using an analysis of variance for repeated measures in Table 8. The ANOVA to test the significant difference between knowledge and use of the Internet from class 1 to class 10 by learning style yielded an estimated F value of .34 and a p = .34. The ANOVA to test whether there was a significant difference between knowledge and use of the Internet from class 1 to class 10 by watching/doing scores yielded an estimated F value of 2.46 and a p = .09. The analysis indicated that this aspect of the null hypothesis would fail to be rejected. Table 8 Analysis of Variance for Learning Type Measure and the Watching/Doing Measure with Knowledge and Use of the Internet from Class 1 to Class 10
The ANOVA to test the significant difference between knowledge and use of the Internet from class 10 to the conclusion of volunteer community education by learning style yielded an estimated F value of 1.66 and a p = .17. Table 9 presents the ANOVA to test whether there was a significant difference between knowledge and use of the Internet from class 10 to the conclusion of volunteer community education by watching/doing scores yielded an estimated F value of .62 and a p = .54. The analysis indicated that this aspect of the null hypothesis would fail to be rejected. Table 9 Analysis of Variance for Learning Type Measure and the Watching/Doing Measure with Knowledge and Use of the Internet from Class 10 to the conclusion of Volunteer Community Education
The ANOVA to test the significant difference between facilitating community education from class 1 to class 10 by learning style (Table 10) yielded an estimated F value of 1.19 and a p = .31. The ANOVA to test whether there was a significant difference between facilitating community education from class 1 to class 10 by watching/doing scores yielded an estimated F value of 1.59 and a p = .21. The analysis indicated that this aspect of the null hypothesis would fail to be rejected. Table 10 Analysis of Variance for Learning Type Measure and the Watching/Doing Measure with Facilitating Community Education from Class 1 to Class 10
The ANOVA to test the significant difference between facilitating community education from class 10 to the conclusion of volunteer community education by learning style yielded an estimated F value of .16 and a p = .07 as presented in Table 11. The ANOVA to test whether there was a significant difference between facilitating community education from class 10 to the conclusion of volunteer community education by watching/doing scores yielded an estimated F value of .03 and a p = .054. The analysis indicated that this aspect of the null hypothesis would fail to be rejected. Table 11 Analysis of Variance for Learning Type Measure and the Watching/Doing Measure with Facilitating Community Education from Class 10 to the Conclusion of Volunteer Community Education
Documenting Long Term Impact Long-term impact of the programming will be measured at the behavior change and consequences to society levels of evaluation. It is the "doing" that counts. Explicit in the learning contract between the Internet Masters and programming organizers was the agreement to do 30 hours of volunteer Internet community education. Table 12 reports on volunteer hours and number of youth and adults trained in Missouri. Of the 499 Internet Masters trained, 130 reported doing volunteer community Internet education. Nearly seven thousand hours of volunteer community education were documented. The study was able to document that more than 13,000 Missouri citizens were reached by 130 Internet Masters from 1996 1999. The study documented that twenty-four percent of the Internet Masters met the standard of 30 or more hours of volunteer community education with several Internet Masters doing more than 100 hours each of volunteer community education. It is a concern however that 76% of those trained in the Internet Master program did not report doing 30 hours or more of volunteer community education. Two percent, 12 Internet Masters, reported volunteer hours of between 3 and 29 hours. Seventy-four percent of the Internet Masters did not return the final evaluation or report any volunteer community Internet education hours. Table 12 Volunteer Community Education
In a measure of long term behavior change, 1997 and 1998 Internet Masters were surveyed to assess long-term behavior changes precipitated from their participation in the Internet Master programming. The data is reported in Table 13. Of the 79 Internet Masters responding to the evaluation, all but one (99%) reported that they can generally do successful searches for information on the Internet. A critical skill is successful access to information. Of those responding, 75% or more indicated that they share their knowledge of navigating the Internet with others, use e-mail more for communications, bookmark favorite web sites, evaluate the quality of information from the Internet carefully, download software, actively use virus protection and use e-mail more for professional communications. Internet Masters are beginning to use the Internet for e-commerce. Two-thirds are careful to only give a credit card number over a secured connection and 57% are purchasing items over the Internet. Forty-three percent report that they have created or helped maintain a web page. Table 13
When Internet Masters were asked at the conclusion of class ten to report their weekly hours utilizing E-mail and the WWW before, during, and projected use after Internet Master classes, the measures indicated a dramatic increase in E-mail and WWW usage when those reporting compared use prior to the beginning of classes with use during class time. Table 14 presents the percentages in each usage category. Learners projected that their use would continue at the higher level after classes concluded. For all Internet Masters reporting, they reported mean hours of use of the Internet at 5.8 hours and the median value for hours of Internet use was 2.9 prior to attending Internet Master classes. While attending class, those reporting nearly doubled their mean hours of use per week to 11.4. hours. The median number of hours of use per week tripled to 9.4 hours per week. Internet Masters projected that they would continue the same higher levels of Internet use after classes concluded, with a median number of hours of use per week of 8.9 hours and a mean value of 11.7 hours per week of access. This is an indication that the curriculum empowered the Internet Masters to be successful in utilizing the Internet. A principle of successful adult education is that the adult learner immediately finds application for the concepts being presented. This was documented in the evaluation study. They were taught life skills that they continue to utilize at a much higher rate because of their participation in the Internet Master programming. There is a long-term application of the knowledge and skills, as well. Table 14 Weekly Hours Utilizing E-mail and WWW
This evaluation study documents that doing the volunteer community education was important to the educational process of the Internet Master. The hypothesis testing indicates that following the conclusion of class and during the time of the volunteer community education there was a second statistically significant increase in knowledge and use of the Internet and confidence in facilitating volunteer community education. The idea that a person will really internalize and more fully learn material if he/she is positioned to reteach the information has been documented by this study. Data from the 1996 classes was used for this analysis. Table 15 reports the analysis of variance for volunteer success and the knowledge and use repeated measure from the beginning of class 1 to the conclusion of class 10. The analysis yielded an estimated F value of 1/28 and a p=.28. There was not a statistically significant difference between knowledge and use between the beginning of class 1 and the conclusion of class 10 and volunteer success. Table 15 Analysis of Variance for Success and Knowledge and Use of the Internet from Class 1 to Class 10
Table 17 reports the analysis of variance for volunteer success and the knowledge and use of the Internet repeated measure from the conclusion of class 10 to the conclusion of volunteer community education. The analysis yielded an estimated F value of 3.12 and a p = .05. There was a statistically significant difference between volunteer success and repeated measures of knowledge and use of the Internet from the conclusion of class 10 and the conclusion of volunteer community education. The three levels of the success variable were: did not meet standard of 30 hours of volunteer community education (0 to 29.5 hours of volunteer community education), met standard (30-34.5 hours of volunteer community education), and exceeded the standard (35+ hours of volunteer community education). Group means for volunteer success and repeated measures are presented in Table 16. Table 16 Group Means for Volunteer Success and Repeated Measures
Post hoc analysis indicated that there was not a statistically significant difference in knowledge and use of the Internet and success at the conclusion of class ten. As Table 17 indicates, there was a statistically significant difference at the conclusion of volunteer community education between those that did not meet the standard and those that exceeded the standard of volunteer community education hours (p = .024). Table 17 Analysis of Variance for Volunteer Success and Knowledge and Use of the Internet from Class 10 to Conclusion of Volunteer Community Education
Table 18 reports the analysis of variance for volunteer success and facilitating community education repeated measure from the beginning of class 1 to the conclusion of class 10. The analysis yielded an estimated F value of .54 and a p = .58. There was not a statistically significant difference between volunteer success and facilitating community education from the beginning of class to the conclusion of class 10. Table 18 Analysis of Variance for Volunteer Success and Facilitating Community Education from Class 1 to Class 10
Table 19 reports the analysis of variance for volunteer success and facilitating community education repeated measures from the conclusion of class 10 to the conclusion of volunteer community education. The analysis yielded an estimated F value of 4.78 and a p = .01. There was a statistically significant difference between volunteer success and facilitating community education from the conclusion of class 10 to the conclusion of volunteer community education. Post hoc analysis indicated there was not a statistically significant difference in facilitating community education and success at the conclusion of class ten. At the conclusion of volunteer community education, though, there were statistically significant differences between success and facilitating community education. Those that did not meet the 30 hours standard for volunteer community education had statistically significantly lower scores for facilitating community education than those that met the standard (p = .007). Those that met the standard did not have statistically significant differences in facilitating community education at the end of volunteer community education than those that exceeded the standard. Table 19 Analysis of Variance for Volunteer Success and Facilitating Community Education from End of Class 10 to the Conclusion of Volunteer Community Education
This evaluation study, therefore, suggests that it benefits the Internet Master to reteach the information to others. Further knowledge and use of the Internet as well as ability to facilitate community education are statistically significantly increased from reteaching the information. Summary of Findings
The Internet Master classes in 1996 and 1997 had a completion rate of 85% as measured by the number enrolling with the number completing the instrument at the conclusion of class 10. Three hundred thirty-four of the 393 people enrolling in the program in 1996 and 1997 completed the series of classes and filled out the instrument at the conclusion of class 10. This is a remarkable completion rate for a series of 10 three-hour classes. 1 The report was prepared by Family and Consumer Economics Specialist Cynthia E. Crawford, Ph.D., with University Outreach and Extension. Outreach and Development funds were used to hire Mark Belwood as a short-term project assistant. Marks careful attention to detail was very much appreciated on reporting documents and also in the development of an Internet Master Evaluation Project web site http://outreach.missouri.edu/saline/IMaster/. |
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Cynthia Crawford, Internet Master Evaluator Mark Belwood, Webpage Design Updated 10/11/01 |
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