Media Campaigns

SKIP the Salt, Help the Heart logoSKIP the Salt, Help the Heart
A pilot project based in Kansas City, Missouri aimed at raising awareness about the importance of reducing salt intake from prepackaged and fast foods. As part of the state-based initiative, the Missouri Department of Health and Senior Services (DHSS) formed the Sodium Knowledge in Practice (SKIP) Partnership in 2011. SKIP is a statewide alliance of community, academic and public health groups and professionals working to reduce the health and financial burdens of excess sodium intake in Missouri.


Missouri Livable Streets logoMissouri Livable Streets
Missouri Livable Streets is working with cities and towns across the state to help create safer, more active and vibrant neighborhoods across Missouri.

Check out the Missouri Livable Streets poster (pdf)

Missouri Livable Streets Advocacy Training Programs (pdf)


Missouri Farm to School logoMissouri Farm to School
Also known as Farm to Institution, this project involves purchasing and using locally and regionally grown and raised products in schools, hospitals, child care centers, universities, prisons, and other institutional settings.

The Missouri Livable Streets and Missouri Farm to School projects are funded through a contract with the Missouri Department of Health and Senior Services and a grant from the U.S. Centers for Disease Control and Prevention.


Live Well Message Alliance logoLive Like Your Life Depends On It (LLYLDOI)
This campaign encourages and helps Missourians to live healthier lives through four core messages: eat smart, move more, be tobacco free, and get recommended health screenings. MOCAN promotes “eat smart” and “move more” as those are the targeted behaviors for policy and environmental changes encouraged by member organizations.