MU Extension events calendar
Professional development events
- April 29 to 30, 2017
2017 MU Dental CE Weekend
- May 15 to 18, 2017
2017 Graduate Institute of Cooperative Leadership
- May 17 to 18, 2017
Charting the LifeCourse Showcase
- May 17, 2017
Missouri Bridge Conference 2017
- May 19 to 20, 2017
39th Annual Common Childhood Problems Conference
- June 5 to 9, 2017
2017 Agricultural Lenders School
- June 6 to July 26, 2017
2017 Summer Healthcare-Associated Infections (HAI) Workshops
- June 7 to 9, 2017
2017 IPG Symposium on Root Biology
- June 8 to 9, 2017
Emerging Issues in Agricultural Lending Symposium
- June 11 to 14, 2017
ICPR - International Conference on Pig Reproduction
- June 12 to 16, 2017
2017 University of Missouri Meta-Analysis Summer Institute
- June 14 to 16, 2017
Cambio de Colores 2017
- June 15 to 16, 2017
2017 MU Master Gardeners State Conference
- Aug. 5 to 9, 2017
56th Annual Meeting of the Phytochemical Society of North America
- Aug. 17, 2017
Family Caregivers Conference
- Sept. 17 to 21, 2017
TRTR 2017 - Test, Research and Training Reactors
- Sept. 22, 2017
5th Annual James and Nancy Cassidy Rheumatology Symposium
Social Media Marketing for Small Business
Wednesday, May 22, 2013, 1:30 p.m. to 5 p.m.
500 East Walnut, Suite 103, Columbia MO map...
Optimizing Social-Media and Online Presence for Small Businesses is now more critical than ever!
By now, your business probably has a social media presence such as a Facebook page, Twitter account, etc. But is it integrated with your website? Do you optimize your online presence through location and keyword specific tactics via SEM (Search Engine Marketing) and SEO (Search Engine Optimization)? Are you efficiently converting your website traffic to leads to customers to evangelists? What are customers saying about your business on local business pages? How about web ads? Is your business’s online presence standing out from your competition's?
WorldWideWeb giants such as Facebook and Google are rolling out changes every day and it could be overwhelming to stay up-to-date on your marketing strategies.
Attend this seminar and gain a comprehensive perspective of what’s new and how you can use newer platforms and features to your advantage to gain an edge over your competition. There are many great free tools out there that you can put to use right away! You don’t have to be a techy person to attend this seminar.
You will walk away with:
• Understanding of how all online platforms need to work together to drive qualified traffic to your business;
• Knowledge to use Google Adwords, Google Adsense, Google Places, Facebook Ads and Yahoo Local;
• Tactics to appropriately engage with and retain your customers on key social media platforms;
• Strategies to gear your internet marketing campaigns to local customers more effectively;
• Techniques to leverage your customers for content creation, R&D, WOM and more;
• Tracking web analytics to gain online marketing intelligence; and
• Measuring leading metrics and ROI.
If your business is not up to speed when it comes to tech savvy networking and socializing then you might suffer from those businesses that tweet, poke and like their way to the top of the social ladder.
Register online or contact the Small Business & Technology Development Center at (573) 882-7096.